The Complete Guide to UX Content Strategy

Content Strategy vs. User Experience: How They Overlap

UX architects will consider content strategy when designing websites or other digital applications. They use content strategy guidelines to establish content discovery, taxonomy, messaging strategy, and other critical aspects of content creation. 

At the same time, content strategists should understand the structure and principles behind UX design to create effective content correctly targeted to the intended audience. UX and content strategy are tightly interconnected and should be viewed as complementary processes that support one another to create a stronger user experience.